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Noble Predictive Insights
May 10, 20237 min read
Choosing a Survey Method – Which Mode of Collection is Best for You?
Each mode of collection has its own set of pros and cons. Learn more to find a survey research method that best aligns with your objectives
327 views

Noble Predictive Insights
May 10, 20233 min read
Mapping Election Results - Everything You Need to Know
Keep a pulse on vital measurements to gain insights on consumers' views of your brand
105 views

Noble Predictive Insights
May 9, 20233 min read
Voter Turnout: On-Years v. Off-Years
Elections held in off-years - specifically municipal elections - tend to yield significantly lower voter turnout than general elections.
1,838 views

Noble Predictive Insights
May 9, 20233 min read
Why Polling Accuracy is So Important: A Short Case Study
In the world of research data, accuracy is everything. OH Predictive Insights leverages the expertise, resources, and networks of our...
189 views

Noble Predictive Insights
May 5, 20232 min read
Public Opinion Polls: As Close to Mind-Reading as Humanity Can Get
When we were kids, one of the common icebreaker questions that we would be asked in a new group situation was, "If you could have any...
21 views

Noble Predictive Insights
May 5, 20232 min read
2022 Midterms: Everything You Need to Know (for beginners)
U.S. Senate Edition: with a Specific Look into Arizona Always feel like everyone around you knows more about politics? Feel like you have...
30 views

Noble Predictive Insights
Mar 24, 20231 min read
Statewide Public Opinion Pulse Surveys
Our Public Opinion Pulse (POP) polls are statewide surveys currently conducted in Arizona (AZPOP), Nevada (NVPOP), and Utah (UTPOP). The...
33 views

Noble Predictive Insights
Mar 24, 20231 min read
Baseline Public Opinion Survey
Discover the perceptions and opinions surrounding your initiative, candidate, or issue directly from registered voters Baseline Public...
13 views

Noble Predictive Insights
Mar 24, 20231 min read
Early Voting / Ballot Tracking
Polling voters and tracking ballot results in order to model races and develop predictive forecasting Early Voting / Ballot Tracking...
12 views

Noble Predictive Insights
Mar 24, 20232 min read
Brushfire Surveys
Gauge changes in voter sentiment and measure progress on a ballot among key demographics with a short survey Brushfire surveys are polls...
273 views

Noble Predictive Insights
Feb 18, 20212 min read
Sports Meets Politics: Ranking Potential Candidates
When it comes to the general public, perception is – more often than not – reality. Understanding the opinions, views, and preferences of...
45 views

Noble Predictive Insights
Nov 16, 20203 min read
Five Insights on How to Improve Your Survey Scripts
Increasing Accuracy While Collecting Data A vital part of any opinion research is the human response. Whether you are conducting...
19 views


Noble Predictive Insights
Sep 22, 20202 min read
Arizona Election Polling: Getting the Quickest and Most Accurate Data
Election years in the United States are fraught with drama, and for good reason: in the democratic process, a single vote can change the...
28 views

Noble Predictive Insights
Sep 18, 20202 min read
The Importance of Asking the Right Questions: Social Desirability Bias
When it comes to survey research, one of the most critical aspects of the entire process is the design of the questions which comprise...
94 views


Noble Predictive Insights
Apr 27, 20203 min read
Coronavirus Primary Research
As the world continues to cope with the recent spread of the Coronavirus and the social and economic turmoil it has brought, we seem...
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